Foam expands in your ear and creates pressure — most people find them painful after an hour and wake up to find them in the sheets. Life+ is medical-grade silicone that moulds to your canal shape. No pressure. No poking. No finding one earplug behind your pillow at 3am.

Yes. Life+ cuts the noise floor — traffic, snoring, background hum — but lets sharp, directional sounds through. Alarms, smoke detectors, a child calling out: you'll still hear them. The filter takes the edge off the world, it doesn't switch it off.

That's exactly why Life+ was designed the way it is. The low-profile silicone sits flush — nothing protruding into the pillow. Side sleepers are the majority of our customers. Comfort across a full night is the whole point.

Standard Life+ fits most ear canals out of the box. If you have very small or very large ears, add AR KI TECH at checkout — snap two photos of your ears with your phone and we precision-match your plugs before they're dispatched. No guessing, no bad fits, no returning them at 2am.

Yes — plenty of our customers wear Life+ at a desk, in open-plan offices, or while studying. They reduce the ambient noise that breaks concentration without making you feel cut off. You can still hear a colleague speak directly to you; you just stop hearing everyone else's calls.

Using earplugs occasionally to manage overload is fine. Where sensitivity can worsen is with constant use in quiet environments — blocking ordinary ambient sound all day, every day. Life+ is for targeted use: loud commutes, open offices, noisy evenings. Not as a permanent seal against the world. Used that way, they help without creating dependency.

Up to 100 nights per pair with basic care — rinse after use, let them dry, store in the case. The 10x pack works out to about 10p per night. A disposable foam pair from the pharmacy lasts one night and costs more per use across a month.

40-day money-back guarantee. No forms, no hoops. If they're not right — wrong fit, not enough noise reduction, anything — we refund or replace. Over 1 million customers in, our return rate is around 3%. But the guarantee is there unconditionally.

Yes. Medical-grade silicone, no latex, no harmful materials. Rinse them weekly with mild soap and they stay hygienic across months of nightly use. If you have an active ear infection or perforated eardrum, check with your GP first — but for healthy ears, nightly use is completely safe.

24 dB attenuation — lab verified. That takes a snoring partner (60–80 dB) down to around 40 dB: the level of a quiet library. It won't eliminate a construction site next door, but it handles the noise most people are actually trying to sleep or focus through.